The Medical Web Page Builder

Google categorizes health and medical content under its strict YMYL (Your Money or Your Life) guidelines. The MedicalWebPage builder replaces standard schema with highly specialized healthcare properties to prove your content is safe, accurate, and authoritative.

YMYL Penalty Warning

Publishing medical advice without establishing proper E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) can result in a devastating algorithm penalty. Use this builder to explicitly declare your expert reviewers and citations.

1. Medical Context & Subject

You must tell search engines exactly what part of the medical journey your content addresses.

Medical Aspect

Use the multi-select chips to define if the page covers Symptoms, Treatments, Causes, or a general Overview. This maps directly to the tabs Google uses in its Health Knowledge Panels.

Primary Subject Entity

Do not type the article title here. Select the Entity Type (e.g., MedicalCondition or Drug) and enter the exact clinical name (e.g., "Type 2 Diabetes"). Provide the Wikipedia or Mayo Clinic URL as the sameAs property to lock in the entity.

2. Proving E-E-A-T (Trust Signals)

Google employs human Quality Raters to manually verify medical content. The Expertise & Trust section generates the specific schema properties they look for.

Last Reviewed Date: Medical information decays rapidly. Hardcoding the date an expert last verified the page prevents it from being flagged as outdated.
Reviewed By (Fact Checkers): Use the repeater to add the name and profile URL of the licensed clinician (MD, RN) who medically reviewed the content.
Citations: If you reference studies, add them here. SPP nests them as CreativeWork nodes, proving your claims are backed by science.
Medical Guidelines: If your content adheres to specific protocols (e.g., "CDC COVID-19 Guidelines"), list them here using the MedicalGuideline property.

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